Penelitian ini bertujuan untuk menganalisis keberhasilan inseminasi buatan dan strategi pengembangan usaha sapi perah di Kecamatan Pacet, Kabupaten Mojokerto berdasarkan analisis keberhasilan yang terdiri dari beberapa indikator antara lain ; Non Return Rate (NRR), Service per Conception (S/C), Conception Rate (CR), Calving Rate (CvR) dan analisa strategi pengembangan usaha yang terdiri dari beberapa indikator antara lain ; Location Quation (LQ) serta Matriks SWOT.
Digunakan 53 sample peternak sapi perah yang sudah pernah beranak menggunakan rumus slovin, Data primer, diperoleh dari wawancara dan pengamatan langsung dengan responden dan menggunakan kuisioner, dimana responden terdiri dari peternak (akseptor) dan petugas inseminator. Data sekunder, diperoleh dari kantor, instansi dalam hal ini adalah Desa Claket, Kecamatan Pacet, KUD Agribisnis Dana Mulya Kecamatan Pacet, Dinas Peternakan dan Perikanan Kabupaten Mojokerto dan Dinas Peternakan Provinsi Jawa Timur.
Kesimpulan untuk penelitian ini menyatakan bahwa NRR pada penelitian ini diperoleh 68,2615%, S / C pada penelitian ini diperoleh 2,0629 ± 1,20760, CR pada penelitian ini diperoleh 69,2318% dan CvR pada penelitian ini diperoleh 67,9739%. LQ Kecamatan Pacet 6,4162 ≥ 1, maka sektor tersebut merupakan sektor basis. kecuali jika terjadi penggusuran area peternakan sapi perah maka LQ tersebut pasti berubah dan hasil penelitian melalui analisa SWOT menunjukkan total skor bobot faktor internal dan eksternal terletak pada posisi kuadran I (2,505 ; 2,562) dalam kondisi Growth Stability, maka yang dipilih adalah strategi pertumbuhan melalui integrasi horizontal. Hal ini berarti strategi yang sesuai untuk pengembangan agribisnis peternakan sapi perah di wilayah basis yaitu Kecamatan Pacet Kabupaten Mojokerto adalah peningkatan jumlah populasi sapi perah, meningkatkan jenis produk olahan susu, memperluas pasar, meningkatkan fasilitas produksi dan teknologi melalui joint venture atau pola mitra dengan pihak lain.
This research aims to analyze the success of artificial insemination and the business development strategy of dairy cows in Pacet, Mojokerto Regency, based on an analysis of the success that is composed of several indicators, among others; Non Return Rate (NRR), Service per Conception (S/C), Conception Rate (CR), Calving Rate (CvR content) and analysis of enterprise development strategy consisting of several indicators, among others; Location Quation (LQ) as well as the SWOT Matrix. Used 53 sample dairy farmers who have been increased and slovin formula, using primary Data, obtained from direct observation and interviews with respondents and used a detailed questionnaire, where respondents made up of breeders (acceptors) and officer inseminator. Secondary data, retrieved from the Office, the Agency in this regard is the village Claket, district Pacet, VILLAGE Fund Agribusiness Pacet Subdistrict Mulya, Department of livestock and Fisheries and Livestock Department of Mojokerto of East Java province. The conclusion to this study stated that the research was obtained at NRR 68,2615%, S/C on this research obtained 2.0629 ± 1.20760, CR on this research obtained 69.2318% and CvR content on this research obtained 67,9739%. Pacet Subdistrict LQ 6.4162 ≥ 1, then the sector is the sector of the base. except in case of eviction area dairy farm then the LQ definitely changed and research results through a SWOT analysis indicates total score weighting factors internal and external position lies in quadrant I (2.505; 2.562) in conditions of Growth Stability, then the chosen strategy is growth through horizontal integration. This means the appropriate strategy for the development of agribusiness dairy farm in the area of the base that is Pacet subdistrict of Mojokerto is an increase in the number of dairy cattle population, the increase of processed milk products, expand markets, improve production facilities and technologies through joint ventures or partners with the pattern of the other party.
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This study aimed to analyze the success of artificial insemination and dairy cattle business development strategies in the District Pacet, Mojokerto based on an analysis of success that consisted of several indicators, among others; Non Return Rate (NRR), Service per Conception (S / C), Conception Rate (CR), Calving Rate (CvR) and analysis of business development strategy that consists of several indicators, among others; Location quation (LQ) and SWOT Matrix.
Used 53 samples of dairy farmers who have been childless using formulas slovin, primary data were obtained from interviews and direct observation by the respondent and the use of a questionnaire, in which respondents were composed of farmers (acceptor) and the clerk inseminator. Secondary data were obtained from the office, the agency in this case is the Village Claket, District Pacet, KUD Agribusiness Fund Mulya District Pacet, Department of Animal Husbandry and Fisheries Mojokerto and Animal Husbandry Department of East Java Province.
The conclusion of this study stated that the NRR in this study were obtained 68 , 2615%, the S / C in this study was obtained 2.0629 ± 1.20760, CR in this study were obtained 69.2318% and CvR in this study was obtained 67.9739%. LQ District Pacet 6.4162 ≥ 1, then the sector is a sector basis. except in case of eviction area dairy farm then LQ the changes and results of research through a SWOT analysis shows the total score of the weight of internal and external factors lies in the position of quadrant I (2,505; 2,562) in a state of Growth Stability, then selected is the growth strategy through integration horizontal. This means an appropriate strategy for the development of agribusiness dairy farm in the region of the base the District Pacet Mojokerto is an increase in the number of dairy cow population, increasing the types of dairy products, expand markets, improve production facilities and technologies through joint ventures or pattern partner with other parties ,
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