INTRODUCTION
a. Background
Diplomacy not only performed at the negotiating table. A lot of strategy of diplomacy of a country can do to show its position in the international world. One of the forms of cultural diplomacy is. Cultural diplomacy can be used as a soft power of a country against other countries. Cultural diplomacy is perfect and done in the momentum of the world peace as it is today. The cultural approach is a subtle approach, not too visible but the impact posed very significant.
Many countries in the world today who put forward the goal of softpower diplomacy to get who has become their goals whether it is positive or could have been negative. It is now digencar-gencarkan by South Korea. South Korea, a country in the East Asian region as long as it's not too echo sounds have now been echoed virtually throughout the continent. Perhaps we only know because electronic products such as Korea's Samsung and LG. South Korea but now we know it is not the one synonymous with it again but with the "Korean Wave" of his. South Korea not only actually got an awful lot of other examples like Hollywood movies, Bollywood is also an example of soft power diplomacy.
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