J.Co Donut & Coffee concept
development process of ideas and innovation J.Co Donut & Coffee lasts for a long time, approximately 3 years before the first store opened. In a period of 3 years, Johnny tried to do research, market survey and sampling of the products donut like what is desired by the people of Indonesia. J.Co Donut & Coffee also uses a peacock-shaped logo in brown and orange are dominant as a symbol of beauty, tenderness, immortality and all the good intentions for the achievement of business objectives that could develop in the future.
Kala gather research on donut modern, Johnny also discovered the fact that no one else donut in Indonesia, which has an open kitchen concept. This makes Johnny wants to promote the concept of open kitchen so customers can watch the process of making donuts hygiene, use quality ingredients and amazing.
All the donut maker machines are imported from abroad, and so it is with more than 50% of raw materials donuts , Johnny chose to import the raw material from commodity-producing countries in order to maintain the quality of the business best donuts. For example, chocolate imported from Belgium and milk imported from New Zealand. As for the affairs of coffee powder is also imported from Costa Rica as one of the best coffee in the world.
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